City & Hotel Guide
September 23 - 27, 2026
Northern Michigan
Launch Night In
The Rally
Welcome to year two. Driven By Art is a curated 4-day driving rally through Northern Michigan. Thirty cars, four cities, and a community of people who see the automobile as more than a machine. This is about the open road, the people beside you, and the places you would never find on your own.
You are here because you belong here. Whether you are crossing the Mackinac Bridge at sunrise or parked up at Pictured Rocks watching the sunset, you will understand why we built this. Below is everything you need to know about the route, the cities, and where to stay.
Accommodations
Please book where you would like to stay. For a few of the cities, we have gone out and secured group rates for you. If you want to camp, then camp. If you would rather stay in an Airbnb, five-star hotel, or motel, feel free. No matter where you stay, we promise you will have a great time. The group chats will be alive with where the parties are happening, so you will never miss out.
The Route
Wed Sept 23
Grand Rapids
Pre-Registration & Launch Night
Thu Sept 24
Grand Rapids → Traverse City
Rally Day 1
Fri Sept 25
Traverse City → St. Ignace
Rally Day 2 · Crossing the Bridge
Sat Sept 26
St. Ignace → Munising
Rally Day 3 · Pictured Rocks
Night 0 · Pre-Registration
Grand Rapids, MI · 7:00 PM
Come After Work!
Wednesday night is not mandatory, but it is highly encouraged. Most of our team and participants will be staying at the hotel below.
The launch night venue will be announced soon. Please park your car on the top two levels of the parking garage. That is where we will meet in the morning.
Launch Night Event
Pre-Registration & Launch Night
Location TBA
7:00 - 10:00 PMRecommended Hotel
710 Monroe Ave NW, Grand Rapids, MI 49503
Book HotelBook Your Group Rate
hilton.com/en/attend-my-event/drivenbyartroomblock/
Tap to open the Driven By Art room block booking page.
Day 1 · Rally Start
Grand Rapids → Traverse City · 8:00 AM
We are not waiting for anyone.
Please arrive to the parking deck early. We leave at 9:00 AM sharp.
Departure Details
Hotel · Traverse City
Nights: September 24 - 25
Book Your Group Rate
www.tcbeaches.com
Promo Code: DBARD26
Click "Enter it Now" next to the Promo Code field on the booking page.
Day 2 · Crossing the Bridge
Traverse City → St. Ignace, MI
Book Early!
There is an ATV event happening this morning, which means hotels fill up fast. Book your St. Ignace hotel as soon as possible.
We recommend staying across the bridge in St. Ignace. We were not able to secure a group rate for this city, so please book whatever works best for you. The team will be staying at Baymont by Wyndham St. Ignace Lakefront.
Hotel Options · St. Ignace
Nights: September 25 - 26 · No group rate available. Book on your own.
Day 3 · Pictured Rocks
St. Ignace → Munising (Pictured Rocks), MI
Limited Availability!
Accommodations in Munising are limited. Book as soon as possible.
We were not able to find group rates for Munising since accommodations are limited. The team will be staying at the Holiday Inn Express Munising. If neither of the options below work for you, please do not hesitate to find an Airbnb or other option. We will make sure you know where the late-night events are happening.
Hotel Options · Munising
Nights: September 26 - 27 · No group rate available. Book on your own.
Noah, Jeron, Sean, and Trevor have been working hard to make this the best experience possible for you. If you have any questions, do not hesitate to reach out to any one of us. All contacts are in the WhatsApp.
Quick Booking Reference